Blog - Segment SEO

June 25, 2025

How Generative Engine Optimization Has Changed Search

Keep up with the latest innovations in search engine optimization, with a refreshed strategy that focuses on the most recent development in the search landscape - Generative Engine Optimization.

A man holding a search icon that has a text "SEO"

Metrics

April 24, 2023

Unit economics series: Average order value (AOV) and SEO

Metrics

April 17, 2023

Unit economics series: Customer acquisition cost (CAC) and SEO

Metrics

April 10, 2023

Unit economics series: Customer lifetime value (LTV)

News

April 3, 2023

Boost your SEO strategy with Segment's HubSpot partnership

Technical

March 22, 2023

404 'Page Not Found' error: How to find and fix broken links

Technical

March 15, 2023

Google's search engine web crawlers are not what you think