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Technical SEO

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Strengthen your website’s foundation for better performance and visibility. Segment’s technical SEO ensures your site is built to meet search engine standards and deliver a seamless user experience.

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Optimize your site’s foundation with Technical SEO

Site Structure: A clear and logical site hierarchy helps search engines crawl and index your pages efficiently. We organize URLs and page relationships according to best practices for stronger visibility.
Crawling & Indexing: We create and manage robots.txt files and XML sitemaps that guide crawlers to the right pages, improving indexation and reducing wasted crawl budget.
Page Speed & UX: Faster sites rank higher and convert better. We optimize both front-end and back-end performance to create smooth, responsive experiences for both visitors and search engines.
Error Resolution: Our audits identify and fix issues like broken links, indexing errors, HTTPS problems, and Core Web Vitals to keep your site healthy and fully accessible.

Hear From Our Clients

I have been working with the Segment team for a couple of years now. They have been an amazing partner in helping me get my SEO strategy off the ground. "
SEE CLIENT RESULTS
Bryan Kim
VP, Business Strategy and Partnerships
We hired Segment to help us solidify our SEO and website marketing channels. They revamped our on-page and off-page SEO which resulted into better rank positions for our keywords."
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Karen Apwah
Head of Marketing, Agadia Systems

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Frequently asked questions

Have questions about how Segment can help?
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What is Technical SEO?

Technical SEO improves your site’s infrastructure so search engines can easily crawl, index, and rank your pages. It focuses on backend elements like speed, security, structured data, and mobile optimization.

What’s the difference between technical SEO and on-page SEO?

Technical SEO focuses on performance and accessibility, which are the mechanics that help search engines understand your site. On-page SEO focuses on content and metadata, ensuring each page is relevant, optimized, and valuable to your audience.

How will technical SEO help my site rank better?

A clean, well-structured site builds trust with search engines. By improving speed, fixing crawl errors, and enhancing mobile usability, technical SEO creates the foundation that allows your content to rank higher.

How will Segment SEO implement a technical SEO strategy?

We start with a comprehensive audit to uncover crawl errors, performance issues, and structural weaknesses. We then resolve key elements like site speed, HTTPS, and internal linking while optimizing sitemaps and structured data for long-term growth.

Take the first step toward higher rankings and better leads.

Take the first step toward higher rankings and better performance. See how technical SEO can make your website faster, cleaner, and easier to rank. Get your free audit and custom proposal today.

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